Vitamin D (a fat-soluble vitamin) is essential for proper absorption of calcium and phosphorus from the intestinal tract. It is necessary for normal growth and development of bones and teeth, protects against muscle weakness, and regulates the heart. Vitamin D is very helpful prevent hypocalcemia, osteomalacia, rickets, and osteoporosis, enhances immunity, and is required for proper thyroid function and blood clotting.
The increasing concerns and awareness about health and fitness is the major and most important factor among the consumers to take accountability of their well-being, which has boosted the uptake of vitamins, resulting in the higher sales of vitamin ingredients across the world,” says a TMR analyst. Due to growing prevalence of nutrition-based deficiencies and chronic diseases, such as Alzheimer's, which is caused by the deficiency of vitamin D, the focus of consumers has shifted from curing a disease to preventive healthcare. This has propelled the global market for vitamin ingredients substantially. The rise in the knowledge of consumers about the benefits of the various type of vitamins, especially vitamin C, is also boosting the growth of this market significantly. Diseases such as rickets are growing globally, directing a sharp rise in Vitamin D3 and D2 consumption. Vitamin D3 and D2 is consumed through medicines owing to unavailability of a vaccine for the disease. Now-a-days, Vitamin D deficit is becoming a common threat due to minute exposure to sunlight together with poor eating habits. The working class population across the globe spends most of the daytime hours at the workplace, which reduces their vitamin D3 and D2 intake. People living in urban cities are more susceptible to vitamin D3 and D2 deficiency as compared to people living in rural areas. This factor is making robust improvement in the Vitamin D3 product type segment.
The global vitamin D ingredients market are segmented by type, form, source, application and region. The global vitamin D ingredients market are segmented by type into Vitamin D3 and Vitamin D2. The global vitamin D ingredients market are segmented by form into liquid, powder, resin. The global vitamin D ingredients market are segmented by source into milk, eggs, fish, fruits & vegetables, and others. The global vitamin D ingredients market are segmented by application into food, beverages, cosmetics, animal feed & pet food, pharmaceuticals, and others. The global vitamin D ingredients market are segmented by region into North America, Latin America, Europe, Middle East & Africa and Asia Pacific.
Key market players adopted new product & technology launches and expansions as their preferred strategies to sustain in the market. Vitamin D3 is the most preferred analog of vitamin D, used in different application. To maintain a competitive edge in this market, the key players invest heavily in the launch and development of new products and in expansions. Leading players such as Nestlé S.A., BASF, Barr Pharmaceuticals, Lycored Limted, Zhejiang Garden Bio-chemical High-tech Company Limited, Glaxo Smith Kline, Schiff Nutrition International, Inc. (Reckitt Benckiser), J.R. Carlson Laboratories, BASF SE, Kraft Foods Group, Inc., Pfizer, Inc., Dishman Netherlands B.V.Pfizer, Inc., Koninklijke DSM N.V., and ADM Alliance Nutrition, Inc.
The global vitamin D ingredients market are segmented
• Vitamin D3
• Vitamin D2
• Fruits & vegetables
• Animal feed & pet food
• North America
• Latin America
• Middle East & Africa
• Asia Pacific