Social Media Analytics Market: Global Industry Research Report 2020-2027 | Envisage Research
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Social Media Analytics Market - By Application (Customer Segmentation & Targeting, Competitor Benchmarking, Multichannel Campaign Management, Customer Behavioural Analysis, Marketing Management), By End User (Media & Entertainment, Travel & Hospitality, IT & Telecom, Retail, Others) and By Region (North America, Asia Pacific, Europe, Middle East & Africa and Latin America) - Industry Analysis, Opportunity and Forecast 2020 To 2027

Published Date: May 2021

No. of Pages: 191

Status: Published

Report Code: EMR100534

The demand for social media analytics was estimated at USD 5.46 billion in 2020 and is projected to hit USD 20.64 billion by 2027, at a CAGR of 28.2 per cent over the 2020-2027 forecast period. In today's business scenario, social media analytics is widely viewed as an important business and marketing tool. Businesses all over the world are using social media analytics to gain actionable insights into customer preferences and develop their portfolio of services and goods.

Global rivalry tends to influence profit margins, and businesses are continuously looking for ways to slash their spending. Companies need to combine demographic, economic, and market information together with consumer data in order to figure out the intricacies for their rivals to perform better. To find the differences, companies are trying to concentrate on evaluating the revenue and the different markets. These days consumers have become brand conscious. They are seeking higher quality, lower prices and quicker product and service delivery. Advanced analytics is being brought in to help achieve business objectives. Social media analytics helps analyse unstructured social data to respond to changing market conditions and attain high revenue and operational profitability. Companies may use social media analytics to boost their market share and gain a competitive advantage by evaluating social media sites' competition and consumer behaviour.

Social media analytics is still in its infancy and organizations are trying to develop a comprehensive unified platform for capturing, transforming, loading, assessing and analyzing social media content. Analysts need to combine massive quantities of social media data from different social networks to build powerful models to produce predicted results. Vendors need flexible options and easy cost reduction workflows, which also draw small and medium-sized companies to start using social media channels to obtain useful insights from a market perspective and accelerate the adoption of social media analytics.

Risk management and fraud detection segment are among applications to develop at the highest CAGR during the forecast period. Cloud deployment model to sustain a larger size of business throughout the forecast period.

In the global social media analytics market, North America is expected to hold the largest market size, while Asia Pacific (APAC) is expected to grow at the highest CAGR over the forecast period. Due to rising investments in the process of digitisation across potential economies, the region is becoming a new hotspot in the social media analytics market.

North America is the biggest contributor of revenue to the global social media analytics market. The region is witnessing important developments in the market for social media analytics.
Key Market players having an impact on the market includes: Oracle Corporation, Adobe Systems, Inc., IBM Corporation, SAP SE, Netbase Solutions, Inc., Hootsuite Media, Inc., Tableau Software, Crimson Hexagon, SAS Institute and Salesforce.com Inc.

Analyst Commentary

The rise of mobile phones and tablets with Internet connectivity, combined with the ever-increasing number of users on social media sites, is boosting the growth of the social media analytics market over the forecast period.

Incremental technological developments will pave the way for multiple growth opportunities by making social analytics tools more available to companies on a small / medium scale around the world.

Demand for social analytics tools has been strengthened by the growing focus on customer input, as they demonstrate greater market bargaining power. Currently, the user is accessible through social media channels further reinforcing the need for enterprise-wide social media analytics tools.
As of the first quarter of 2020 it had 1,562 million active users per day, according to Facebook. In reality, Twitter said 500 million Tweets are sent every day and 9 percent more people use Twitter every day, reinstating the increasing penetration of social media networks on a global level.
Cloud adoption in recent times is said to have increased because companies are using Software-as-a-Service (SaaS) to provide cloud computing solutions. Business customers are constantly on the lookout to ensure that they have the most successful and cost-effective solutions. Cloud allows cloud computing to be done and gives another business the opportunity to outsource operational IT work. The cloud service providers bear all of the related risks and burdens. Due to its variety of features, such as simplicity, reliability, scalability, cloud computing is expected to expand at an even higher pace in the coming years, according to industry experts and cloud vendors. Vendors are rapidly leveraging the SaaS model to provide cloud-based social media analytics solutions. For example, in August 2015, IBM partnered with Twitter; this collaboration was intended to provide access to twitter data for IBM's social media analytics SaaS customers, which IBM could use to better identify customer service problems, monitor patterns, and understand consumer feelings.

Social media analytics is still in its infancy stages and is only only being implemented by large corporations because of the tremendous costs involved. Hence its adoption will drive the market in future.

Segmentation

Risk management and fraud detection segment are among applications to develop at the highest CAGR during the forecast period

The application-by-application social media analytics market is segmented into Sales and Marketing Management, Customer Experience Management, Competitive Intelligence, Risk Management and Fraud Detection, and others (Workforce Management and Compliance Management). During the forecast period, the application for risk management and fraud detection is expected to be the fastest growing application on the social media analytics market, due to the ability of analytical tools to extract and analyse data from multiple data sources, which provides opportunities for identifying and mitigating fraudulent activities.

Cloud deployment model to sustain a larger size of business throughout the forecast period. Most social media analytics industry vendors provide cloud-based solutions to make full profits and automate the process of maintenance of their equipment, effectively. The cloud segment provides advantages such as scalability and cost-effectiveness that are expected to be instrumental in driving the growth of the social media analytics market as a whole.

Regional Analysis

North America is expected to be the Market Leader in terms of region. As of April 2020, there were approximately 190 million active Facebook users in the United States, according to We Are Social and Facebook info. In reality, according to leading media firm We Are Social, North America had the highest rate of penetration of global social networks along with East Asia in January 2020, at 70 percent.

Despite strong gains from high-growth regions such as Asia-Pacific, the US remains Facebook's second-largest market, in terms of number of users. In reality, according to StatCounter, a leading web analytics firm, in May 2020, Facebook had a 45 percent share of US visits.

However, despite the ubiquity of Facebook, other social networking sites have also gained market share, especially among adolescents and young adults, through Instagram and Snapchat, both of which are increasingly increasing in popularity among young American internet users.
Companies such as Amazon, IBM and Oracle have introduced social media analytics to produce insights and gain a deeper understanding of customer behaviour, which further informs their market and strategic decision-making.

TABLE OF CONTENTS
Chapter 1. Executive Summary
Chapter 2. Research Methodology
2.1. Research approach
2.2. Scope, definition, and assumptions
2.3. Data Sources
2.3.1. Secondary Sources
2.3.1.1. Preliminary data mining
2.3.2. Primary Sources
2.3.2.1. Statistical Model
2.3.2.2. Data Triangulation
2.3.2.3. Research Objective
Chapter 3. Market Outlook
3.1. Introduction
3.2. Key trends
3.2.1. xx
3.3. Market drivers
3.3.1. Impact analysis of Market Drivers
3.4. Market restraints
3.4.1. Impact analysis of Market Restraints
3.5. Market opportunities
3.5.1. Impact analysis of Market Opportunities
3.6. Market Challenges
3.6.1. Impact analysis of Market Trends
3.7. Porter’s Five Forces’ analysis
3.7.1. Bargaining Engine Powered of Suppliers
3.7.2. Bargaining Engine Powered of Buyers
3.7.3. Threat of New Entrant
3.7.4. Threat of Substitutes
3.7.5. High Competitive Rivalry
3.8. Value chain analysis
Chapter 4. COVID-19 Impact On Social Media Analytics Market
Chapter 5. Global Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
5.1. Global Social Media Analytics Market Share, By Application, 2015 - 2027 (USD Billion)
5.1.1. Customer Segmentation & Targeting
5.1.1.1. Market Size and Projections, 2015 - 2027 (USD Billion)
5.1.1.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
5.1.2. Competitor Benchmarking
5.1.2.1. Market Size and Projections, 2015 - 2027 (USD Billion)
5.1.2.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
5.1.3. Multichannel Campaign Management
5.1.3.1. Market Size and Projections, 2015 - 2027 (USD Billion)
5.1.3.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
5.1.4. Customer Behavioral Analysis
5.1.4.1. Market Size and Projections, 2015 - 2027 (USD Billion)
5.1.4.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
Chapter 6. Global Social Media Analytics Market Overview, By End-User, 2015 - 2027 (USD Billion)
6.1. Global Social Media Analytics Market Share, By End-User, 2015 - 2027 (USD Billion)
6.1.1. Media & Entertainment
6.1.1.1. Market Size and Projections, 2015 - 2027 (USD Billion)
6.1.1.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
6.1.2. Travel & Hospitality
6.1.2.1. Market Size and Projections, 2015 - 2027 (USD Billion)
6.1.2.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
6.1.3. IT & Telecom
6.1.3.1. Market Size and Projections, 2015 - 2027 (USD Billion)
6.1.3.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
6.1.4. Retail
6.1.4.1. Market Size and Projections, 2015 - 2027 (USD Billion)
6.1.4.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
6.1.5. Others
6.1.5.1. Market Size and Projections, 2015 - 2027 (USD Billion)
6.1.5.2. Market Size and Projections, by Region, 2015 - 2027 (USD Billion)
Chapter 7. Global Social Media Analytics Market Overview, By Geography, 2015 - 2027 (USD Billion)
7.1. Global Social Media Analytics Market Share, By Geography, 2015 - 2027 (USD Billion)
7.1.1. Market Size and projections, by Countries, 2015 - 2027 (USD Billion)
7.1.2. Market Share and CAGR Comparison, by Countries, 2020 & 2027 (%)
Chapter 8. North America Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
8.1. North America Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
8.1.1. Market size and projections, 2015 - 2027 (USD Billion)
8.1.2. North America Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
8.1.3. North America Social Media Analytics Market Overview, By End-User, 2015 - 2027 (USD Billion)
8.1.4. North America Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
8.1.4.1. U.S. Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
8.1.4.1.1. Market size and projections, 2015 - 2027 (USD Billion)
8.1.4.1.2. U.S. Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
8.1.4.1.3. Other Segments
8.1.4.2. Canada Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
8.1.4.2.1. Market size and projections, 2015 - 2027 (USD Billion)
8.1.4.2.2. Canada Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
8.1.4.2.3. Other Segments
8.1.4.3. Mexico Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
8.1.4.3.1. Market size and projections, 2015 - 2027 (USD Billion)
8.1.4.3.2. Mexico Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
8.1.4.3.3. Other Segments
Chapter 9. Europe Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
9.1. Europe Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
9.1.1. Market size and projections, 2015 - 2027 (USD Billion)
9.1.2. Europe Social Media Analytics Market Overview, By Applications, 2015 - 2027 (USD Billion)
9.1.3. Europe Social Media Analytics Market Overview, By End-User, 2015 - 2027 (USD Billion)
9.1.4. Europe Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
9.1.4.1. Germany
9.1.4.1.1. Market size and projections, 2015 - 2027 (USD Billion)
9.1.4.1.2. Germany Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
9.1.4.1.3. Others Segments
9.1.4.2. France
9.1.4.2.1. Market size and projections, 2015 - 2027 (USD Billion)
9.1.4.2.2. France Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
9.1.4.2.3. Others Segments
9.1.4.3. UK
9.1.4.3.1. Market size and projections, 2015 - 2027 (USD Billion)
9.1.4.3.2. UK Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
9.1.4.3.3. Others Segments
9.1.4.4. Italy
9.1.4.4.1. Market size and projections, 2015 - 2027 (USD Billion)
9.1.4.4.2. Italy Social Media Analytics Market Overview, By Application 2015 - 2027 (USD Billion)
9.1.4.4.3. Others Segments
9.1.4.5. Spain
9.1.4.5.1. Market size and projections, 2015 - 2027 (USD Billion)
9.1.4.5.2. Spain Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
9.1.4.5.3. Others Segments
9.1.4.6. Rest of Europe
9.1.4.6.1. Market size and projections, 2015 – 2025
9.1.4.6.2. Rest of Europe Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
9.1.4.6.3. Others Segments
Chapter 10. Asia Pacific Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
10.1. Asia Pacific Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
10.1.1. Market size and projections, 2015 - 2027 (USD Billion)
10.1.2. Asia Pacific Social Media Analytics Market Overview, By Applications, 2015 - 2027 (USD Billion)
10.1.3. Asia Pacific Social Media Analytics Market Overview, By End-User, 2015 - 2027 (USD Billion)
10.1.4. Asia Pacific Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
10.1.4.1. India
10.1.4.1.1. Market size and projections, 2015 - 2027 (USD Billion)
10.1.4.1.2. India Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
10.1.4.1.3. Other Segments
10.1.4.2. China
10.1.4.2.1. Market size and projections, 2015 - 2027 (USD Billion)
10.1.4.2.2. China Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
10.1.4.2.3. Other Segments
10.1.4.3. Japan
10.1.4.3.1. Market size and projections, 2015 - 2027 (USD Billion)
10.1.4.3.2. Japan Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
10.1.4.3.3. Other Segments
10.1.4.4. South Korea
10.1.4.4.1. Market size and projections, 2015 - 2027 (USD Billion)
10.1.4.4.2. South Korea Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
10.1.4.4.3. Other Segments
10.1.4.5. Rest of Asia Pacific
10.1.4.5.1. Market size and projections, 2015 - 2027 (USD Billion)
10.1.4.5.2. Rest of Asia Pacific Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
10.1.4.5.3. Other Segments
Chapter 11. Middle East & Africa Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
11.1. Middle East & Africa Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
11.1.1. Market size and projections, 2015 - 2027 (USD Billion)
11.1.2. Middle East & Africa Social Media Analytics Market Overview, By Applications, 2015 - 2027 (USD Billion)
11.1.3. Middle East & Africa Social Media Analytics Market Overview, By End-User, 2015 - 2027 (USD Billion)
11.1.4. Middle East & Africa Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
11.1.4.1. GCC
11.1.4.1.1. Market size and projections, 2015 - 2027 (USD Billion)
11.1.4.1.2. GCC Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
11.1.4.1.3. Other Segments
11.1.4.2. South Africa
11.1.4.2.1. Market size and projections, 2015 - 2027 (USD Billion)
11.1.4.2.2. South Africa Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
11.1.4.2.3. Other Segments
11.1.4.3. Rest of Middle East & Africa
11.1.4.3.1. Market size and projections, 2015 - 2027 (USD Billion)
11.1.4.3.2. Rest of Middle East & Africa Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
11.1.4.3.3. Other Segments
Chapter 12. South America Social Media Analytics Market Overview, By Countries, 2015 - 2027 (USD Billion)
12.1. South America Social Media Analytics Market Overview, 2015 - 2027 (USD Billion)
12.1.1. Market size and projections, 2015 - 2027 (USD Billion)
12.1.2. South America Social Media Analytics Market Overview, By Applications, 2015 - 2027 (USD Billion)
12.1.3. South America Social Media Analytics Market Overview, By End-User, 2015 - 2027 (USD Billion)
12.1.4. South America Social Media Analytics Market Overview, By Countries, 2015- 2026 (USD Billion)
12.1.5. Brazil
12.1.5.1. Market size and projections, 2015 - 2027 (USD Billion)
12.1.5.2. Brazil Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
12.1.5.3. Other Segments
12.1.6. Argentina
12.1.6.1. Market size and projections, 2015 - 2027 (USD Billion)
12.1.6.2. Argentina Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
12.1.6.3. Other Segments
12.1.7. Rest of South America
12.1.7.1. Market size and projections, 2015 – 2027
12.1.7.2. Rest of South America Social Media Analytics Market Overview, By Application, 2015 - 2027 (USD Billion)
12.1.7.3. Other Segments
Chapter 13. Competitive Landscape
13.1. Competitive environment, 2020
13.2. Strategic framework
13.2.1. Partnership/agreement
13.2.2. Expansion
13.2.3. Mergers & Acquisitions
13.2.4. New Distribution channel development
Chapter 14. Key Vendor Analysis
14.1. Oracle Corporation
14.1.1. Company overview
14.1.2. Financial performance
14.1.3. Distribution channel Benchmarking
14.1.4. Recent initiatives
14.1.5. SWOT analysis
14.2. The Adobe Systems, Inc.
14.2.1. Company overview
14.2.2. Financial performance
14.2.3. Distribution channel Benchmarking
14.2.4. Recent initiatives
14.2.5. SWOT analysis
14.3. IBM Corporation
14.4. SAP SE;
14.5. Netbase Solutions, Inc.
14.6. Hootsuite Media, Inc
14.7. Tableau Software
14.8. Crimson Hexagon
14.9. SAS Institute
14.10. Salesforce.com Inc
Chapter 15. Social Media Analytics Market Cost Analysis
15.1. Social Media Analytics Market Key Raw Material Analysis
15.1.1. Key Raw Distribution channel
15.1.2. Price Trend of Key Raw Material
15.1.3. Key Suppliers of Raw Material
15.1.4. Market Concentration Rate of Raw Material
Chapter 16. Industrial Chain, Sourcing Strategy and Downstream Buyers
16.1. Social Media Analytics Market Industrial Chain Analysis
16.2. Upstream Raw Material Sourcing
16.3. Raw Material Source of Social Media Analytics Market Major Manufacturers in 2021
16.4. Downstream Buyers
Chapter 17. Marketing Strategy Analysis, Distributors/Traders
17.1. Marketing Channel
17.1.1. Direct Marketing
17.1.2. Indirect Marketing
17.1.3. Marketing Channel Development Trend
17.2. Market Positioning
17.2.1. Pricing Strategy
17.2.2. Brand Strategy
17.2.3. Target Client
17.3. Distributors/Traders List
Chapter 18. Market Effect Factors Analysis
18.1. Technology Progress/Risk
18.1.1. Substitutes Threat
18.1.2. Technology Progress in Related Distribution channel
18.2. Consumer Needs/Customer Preference Change
18.3. Economic/Political Environmental Change
Chapter 19. Future Outlook of the Market
Disclaimer

List of Figures
1. Market segmentation
2. Value chain analysis
3. Porter’s Five Forces’ analysis
4. Engine Powered of Suppliers
5. Engine Powered of Buyers
6. Threat of New Entrants
7. Threat of Substitute
8. Competitive Rivalry
9. Global Social Media Analytics Market share, By Applications, 2020 & 2027 (%)
10. Global Social Media Analytics Market share, by Customer Segmentation & Targeting, By Applications, 2020 & 2027 (USD Billion)
11. Global Social Media Analytics Market share, by Competitor Benchmarking, By Applications, 2020 & 2027 (USD Billion)
12. Global Social Media Analytics Market share, By Multichannel Campaign Management Types, By Applications 2020 & 2027 (%)
13. Global Social Media Analytics Market share, by Customer Behavioural Analysis, By Applications, 2020 & 2027 (USD Billion)
14. Global Social Media Analytics Market share, by Marketing Management, By Applications, 2020 & 2027 (USD Billion)
15. Global Social Media Analytics Market share, By End-User, 2020 & 2027 (%)
16. Global Social Media Analytics Market share, by Travel & Hospitality, By End-User, 2020 & 2027 (USD Billion)
17. Global Social Media Analytics Market share, by Media & Entertainment, By End-User, 2020 & 2027 (USD Billion)
18. Global Social Media Analytics Market share, by BFSI, By End-User, 2020 & 2027 (USD Billion)
19. Global Social Media Analytics Market share, by IT & Telecom, By End-User, 2020 & 2027 (USD Billion)
20. Global Social Media Analytics Market share, by Retail, By End-User, 2020 & 2027 (USD Billion)
21. Global Social Media Analytics Market share, by Others, By End-User, 2020 & 2027 (USD Billion)
22. Global Social Media Analytics Market share, by Region, 2020 & 2027 (%)
23. Global Social Media Analytics Market share, by region, 2020 - 2027(USD Billion)
24. North America Social Media Analytics Market, 2020 - 2027(USD Billion)
25. North America Social Media Analytics Market share, by Countries, 2020 & 2027 (%)
26. U.S. Social Media Analytics Market, 2020 - 2027(USD Billion)
27. Canada Social Media Analytics Market, 2020 - 2027(USD Billion)
28. Europe Social Media Analytics Market, 2020 - 2027(USD Billion)
29. Europe Social Media Analytics Market share, by Countries, 2020 & 2027 (%)
30. Spain Social Media Analytics Market, 2020 - 2027(USD Billion)
31. UK Social Media Analytics Market, 2020 - 2027(USD Billion)
32. Italy Social Media Analytics Market, 2020 - 2027(USD Billion)
33. Germany Social Media Analytics Market, 2020 - 2027(USD Billion)
34. France Social Media Analytics Market, 2020 - 2027(USD Billion)
35. Rest of Europe Social Media Analytics Market, 2020 - 2027(USD Billion)
36. Asia-Pacific Social Media Analytics Market, 2020 - 2027(USD Billion)
37. Asia-Pacific Social Media Analytics Market share, by Countries, 2020 & 2027 (%)
38. China Social Media Analytics Market, 2020 - 2027(USD Billion)
39. India Social Media Analytics Market, 2020 - 2027(USD Billion)
40. Australia Social Media Analytics Market, 2020 - 2027(USD Billion)
41. Japan Social Media Analytics Market, 2020 - 2027(USD Billion)
42. Rest of Asia-Pacific Social Media Analytics Market, 2020 - 2027(USD Billion)
43. Middle East & Africa Social Media Analytics Market, 2020 - 2027(USD Billion)
44. Middle East & Africa Social Media Analytics Market share, by Countries, 2020 & 2027 (%)
45. GCC Social Media Analytics Market, 2020 - 2027(USD Billion)
46. South Africa Social Media Analytics Market, 2020 - 2027(USD Billion)
47. Rest Of Middle East & Africa Social Media Analytics Market, 2020 - 2027(USD Billion)
48. South America Social Media Analytics Market, 2020 - 2027(USD Billion)
49. Brazil Social Media Analytics Market, 2020 - 2027(USD Billion)
50. Mexico Social Media Analytics Market, 2020 - 2027(USD Billion)
51. Argentina Social Media Analytics Market, 2020 - 2027(USD Billion)
52. Rest Of South America Social Media Analytics Market, 2020 - 2027(USD Billion)

List of Tables

1. Impact of Market drivers
2. Impact of Market restraints
3. Global Social Media Analytics Market, 2020-2027 (USD Billion)
4. Social Media Analytics requirement, by country, 2020-2027, (USD Billion)
5. North America Social Media Analytics Market, By Application, 2020-2027 (USD Billion)
6. North America Social Media Analytics Market, By End-User, 2020-2027 (USD Billion)
7. Europe Social Media Analytics Market, By Applications, 2020-2027 (USD Billion)
8. Europe Social Media Analytics Market, By End-User, 2020-2027 (USD Billion)
9. Asia Pacific Social Media Analytics Market, By Applications, 2020-2027 (USD Billion)
10. Asia Pacific Social Media Analytics Market, By End-User, 2020-2027 (USD Billion)
11. Middle East & Africa Social Media Analytics Market, By Applications, 2020-2027 (USD Billion)
12. Middle East & Africa Social Media Analytics Market, By End-User, 2020-2027 (USD Billion)
13. South America Social Media Analytics Market, By Applications, 2020-2027 (USD Billion)
14. South America Social Media Analytics Market, By End-User, 2020-2027 (USD Billion)
15. Global Social Media Analytics Market, Company Market Share, 2020 & 2027(%)
16. Oracle Corporation.: Product Benchmarking
17. Oracle Corporation.: Financial Performance
18. The Adobe Systems, Inc: Product Benchmarking
19. The Adobe Systems, Inc: Financial Performance
20. IBM Corporation.: Product Benchmarking
21. BM Corporation.: Financial Performance
22. SAP SE: Product Benchmarking
23. SAP SE: Financial Performance
24. Netbase Solutions, Inc.: Product Benchmarking
25. Netbase Solutions, Inc.: Financial Performance
26. Hootsuite Media, Inc.: Product Benchmarking
27. Hootsuite Media, Inc.: Financial Performance
28. Tableau Software.: Product Benchmarking
29. Tableau Software.: Financial Performance
30. Crimson Hexagon...: Product Benchmarking
31. Crimson Hexagon...: Financial Performance
32. SAS Institute.: Product Benchmarking
33. SAS Institute.: Financial Performance
34. Salesforce.com Inc.: Product Benchmarking
35. Salesforce.com Inc.: Financial Performance

The Leading Key Players in Social Media Analytics Market

Oracle Corporation
Adobe Systems Inc.
IBM Corporation
SAP SE
Netbase Solutions Inc.
Hootsuite Media Inc.
Tableau Software
Crimson Hexagon
SAS Institute and Salesforce.com Inc.